Designer of the Week: Stefan Asafti

Stefan Asafti is a Romania-based photographer and a designer graphic designer who self-studies with professional experience in web design for more than 7 years. His design ideas are characterized mostly through honesty. With all his work he’s focusing on the peope and its emotions.

He’s always searching for uniqueness and sincerity in everything he creates – from a very commercial work to an artistic project. He loves to have a background story for every image; nothing can come out in front of the viewer without a reason and a solid idea/concept. His work was featured on famous websites like, Abduzeedo, Behance, Logo Design Love and many other well know sites.

Famous design projects of Stefan Asafti are The Greatest Brandversations and The Greatest Fontversations. On Brandversations, he altered both the logo and slogans of famous brands that ironically representing their archenemy brands.

“It is surprising how logos can influence other logos. The truth is that each pair of rivals has something in common, that something which has helped them to build one identity upon the other, this way becoming the biggest brands.” – Stefan Asafti

The Greatest Brandversations by Stefan Asafti

Pepsi Cola VS. Coca Cola

Microsoft VS. Apple

Mcdonalds VS. Burger King

Canon VS. Nikon

Mozilla Firefox VS. Internet Explorer

After Brandversations became a big hit, he continued with another project called Fontversations. The main focus of the project is the font. To attempt to illustrate and let the public undesrstand what it means properly to use a font.